Fashion house · Italy · Since 1993

Miu Miu

Italy

Prada's playful younger label, whose perfumes are best known for Miutine, a strawberry-sweet chypre in a quilted bottle.

Miuccia Prada launched Miu Miu in 1993, named after her family nickname, as Prada's younger sister label. Its perfumes began in 2015 with Coty; since 2024 L'Oréal makes them, starting with Miutine in 2025.

Owned by

Prada S.p.A., controlled by the Prada-Bertelli family, independent; L'Oréal makes the perfumes under licence, since 2024. Checked October 2026.

Where this comes from

The sentence · cosmeticsbusiness.comThe story · en.wikipedia.org · loreal-finance.com · cosmeticsbusiness.comOwned by · en.wikipedia.org · loreal-finance.comThe perfumes that made it · en.wikipedia.org · nstperfume.com · cosmeticsbusiness.com

One of its perfumes is here.

Here

1 perfume · the best known first

Miutine2025 · Eau de Parfum · Premium $$$Juicy wild strawberry over a milky gardenia, settling into brown sugar, vanilla and patchouli.

Its perfumers here: Dominique Ropion.