Perfume house · Italy · Since 1916

Acqua di Parma

ItalySay it AHK-kwah dee PAR-mah · Italian for 'water of Parma', the city where it began

Bright Italian citrus colognes in Art Deco bottles and yellow hatboxes, best known for Colonia, made since 1916.

The house says Baron Carlo Magnani founded it in Parma in 1916 with one cologne, Colonia, first sold through tailors' shops. Three Italian businessmen revived it in 1993, and LVMH has owned it since 2001; it is run from Milan.

Owned by

LVMH, since 2001. Acqua di Parma makes its own perfumes. Checked October 2026.

Where this comes from

The sentence · web.archive.org · monocle.comThe story · web.archive.org · monocle.com · en.wikipedia.org · theweek.comOwned by · theweek.com · web.archive.orgThe perfumes that made it · web.archive.org · en.wikipedia.org · escentual.com · robertet.com

3 of its perfumes are here.

In many of its perfumes

Mandarin2 of 3Bergamot2 of 3Lemon2 of 3Rosemary2 of 3

All 3 here

3 perfumes · the best known first

Colonia C.L.U.B.2022 · Eau de Cologne · Premium $$$Bergamot and lemon with pink and black pepper, then shiso and rosemary, drying down to cedar and musk.Buongiorno2025 · Eau de Parfum · Premium $$$Fresh lemon, spearmint, rosemary and basil, then lavender and mandarin leaf, settling on cedar, amber and white musk.Zafferano2022 · Eau de Parfum · Unisex · Luxury $$$$Bright mandarin and bergamot with coriander over jasmine, rose and saffron, settling into warm vanilla, tonka and patchouli.